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Digital Marketing Specialist Intern Training Track

This internship is ideal for creative, detail-oriented individuals seeking to master digital marketing. Interns will develop a strong foundation in marketing strategy, social media, branding, analytics, and design—equipping them to represent a brand across digital platforms and drive lead generation for clients and businesses.

Training Highlights



Introduction to Digital Marketing


  • Understand the foundations of digital, growth, and content marketing

  • Learn the fundamentals of advertising, branding, and modern marketing tools

  • Explore habits of successful marketers and current industry trends


Digital Marketing Skills & Tools


  • Improve productivity, business etiquette, and sales communication

  • Learn Canva for presentations, videos, and marketing content

  • Explore audience targeting, customer analytics, and market research

  • Use Zoho Marketing Automation for campaign management


Social Media, Branding & Design Fundamentals


  • Deepen your understanding of branding and brand reputation management

  • Learn typography and content creation best practices

  • Begin working in Adobe Creative Cloud and Express

  • Automate social media scheduling and develop effective strategies

  • Explore Instagram and TikTok marketing approaches


Advertising, Analytics & Marketing Plans


  • Gain practical knowledge of Google Ads and Google Analytics

  • Understand the role of data science and Python in marketing

  • Learn how to develop integrated marketing plans

  • Build and refine your LinkedIn profile and resume with team feedback


Graphic Design and Printing


  • Explore principles and elements of graphic design

  • Understand the difference between digital and print media

  • Create assets using Canva, Illustrator, Photoshop, and InDesign

  • Design logos, icons, and printed materials

  • Begin your job search with support from the operations team


Advanced Design and Web Concepts


  • Learn social media techniques for graphic designers

  • Explore website design, user interface (UI), and user experience (UX) fundamentals

  • Practice using Figma to hand off designs to developers

  • Learn how to present and sell your design concepts

  • Explore the business side of graphic design


Final Outcome


Interns will complete the program with a comprehensive understanding of digital marketing strategy, design, and analytics. They will be able to build effective campaigns, design branded content, manage social media, and analyze marketing data to drive growth. Interns will emerge with a professional portfolio, practical experience, and the skills needed to succeed as a digital marketing specialist or coordinator in any industry.

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